Dry eye disease is on the rise, affecting millions of patients who struggle with discomfort, blurry vision and daily frustration. For eye care professionals, it presents an opportunity to not only enhance patient care but also elevate your practice. With the wide variety of new treatment options and technologies, knowing where to start –or what services to add to an existing dry eye specialty – can be overwhelming. Enter PECAA Dry Eye Partners – an all-encompassing dry eye specialty initiative designed to support practices seeking to maximize their treatment of ocular surface disease (OSD).
A One-Stop Solution for Dry Eye Success
PECAA Dry Eye Partners is a full-spectrum solution that blends education, product access, marketing strategies and expert services into one cohesive experience. Created through collaboration of PECAA, Dry Eye industry executives and educational leadership under the guidance of Clinical Director Jerry Robben, OD, and Executive Director of Clinical Integration Michelle Schnabel, PECAA Dry Eye provides a pathway to success with flexible, on-demand resources, regardless of if you’re new to OSD management or looking to expand existing offerings.
Tailored Education and Support
Understanding that every practice is unique, PECAA Dry Eye offers flexible learning formats to fit different needs and schedules:
- Webinars: Live and recorded sessions on essential dry eye topics.
- Dry Eye Dinner Series: National clinical experts discuss the latest advancements in dry eye care, including education, integration, management and treatment modalities.
- Podcasts: Expert insights delivered in a conversational format.
- Consultation Services: Dry eye strategy development and integration management, including access to preferred pricing through exclusive vendor partnerships to enhance patient care.
This flexible approach allows practices to engage with dry eye education at their own pace, making it easier than ever to implement new strategies and tools.
Leading Industry Partnerships
One of the most powerful aspects of PECAA Dry Eye is access to top-tier eyecare industry professionals in dry eye disease, offering members exclusive discounts on products, services and access to clinical expertise in the management of dry eye disease management.
- PECAA K-DISK: An amniotic membrane product offering superior quality and benefits, including extended shelf life, free shipping on bulk orders, and the opportunity to receive PECAA IncentivEYES® rebates to lower your cost.
- Bruder: Preferred pricing on compresses, heat masks and hygienic cleaning products.
- Science-Based Health: Discounts on premium dry eye supplements.
- Dry Eye Support Consultants: Expert guidance at a reduced rate to help practices optimize their dry eye specialty.
These partnerships empower practices with high-quality products and expert-backed solutions, ensuring optimal outcomes for providers and patients alike.
Looking For A Structured Approach? 90 Days to Dry Eye, Presented By PECAA
One of the benefits of PECAA Dry Eye Partners is that all resources are available on demand, allowing a practice to delve in at any time. But PECAA understands that some practices may prefer a structured approach, so we are also pleased to offer 90 Days to Dry Eye, Presented by PECAA, an immersive course led by Jerry Robben, OD, and Michelle Schnabel, that is offered twice a year, with defined beginning and end points.
What to Expect
90 Days to Dry Eye, Presented by PECAA, is comprehensive program that walks your team through clinical education, staff training, equipment and treatment selections, facility layout needs, marketing implementation and referral outreach so you can advance your dry eye care in your practice, capitalize on growing your patient base, and expand your current revenue streams.
The structured program includes:
- Pre-Event Live Webinars: Three pre-live event webinars that review the 90-day process, including staffing requirements, training, equipment and treatment overviews, marketing and preparing for the live event.
- Live Event: A two-day, hands-on event that includes a comprehensive medical review of OSD, standard of care development and practice management tips.
- Post-Event Live Webinars: Two post-live event webinars that focus on exams, treatments, troubleshooting, standard of care, marketing and referral network implementation.
Your Roadmap to Dry Eye Excellence
PECAA Dry Eye serves as the foundation for long-term success, while 90 Days to Dry Eye offers a focused, results-driven approach to launching a specialty. Together, they provide a comprehensive strategy that meets practices where you are and helps you grow at your own pace.
Ready to transform your practice with dry eye solutions? Connect with PECAA Dry Eye today and take the first step toward becoming a leader in dry eye care! For more information or to register, visit pecaadryeyepartners.com.